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Wednesday, May 05, 2010

Social networking for your jewelry business


Social networking...it strikes fear into the hearts of all who have not yet started to tweet, facebook, or even post on flickr.  Yikes!  Grumble!  Just another time suck.  I'm supposed to make stuff, get it on my website, blog about it, tweet it, tell my facebook friends, add it to my flickr album and groups, and discuss it in forums too?  Double yikes!

Would you believe that it doesn't have to be that big a deal? I know that it's very easy to get sucked into the bottomless vortex of sites like Facebook, playing games and responding to requests to "send a heart". At the risk of sounding like Scrooge, bah humbug...I don't have time. You don't have to allow Facebook and Twitter to take over your life.

I actually spend very little business time on them. I opt out of every game that comes along and check up on everybody very quickly by adding friends and followers to specific lists when we first hook up. That way, I can look for all the "arts" updates at one time and not get sidetracked by the personal stuff that would be best done later on my own free time.

There are also all kinds of interconnections between Twitter and Facebook which will allow posts one place to show up in another. I've got twitter set up so that my blog titles are my tweets. That way, I can just jump in and worry about new followers and new people to follow, and not spend all day sending tweets. Sorry, but I'm busy making stuff :-)

Here are a couple of good links for you to check out with more info on Social Networking. For those who don't like it, sorry folks, but if you're in business, I don't think it's going away anytime real soon.

Rules of marketing on twitter for artists

15 minutes a day for social networking

LinkedIn tips for artists

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